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Navigating The Road Ahead

When we are young, there usually is a plan mapped out for our lives.  Most of the times, these are well-intentioned. However, there must come a point in your life, when you must choose your own direction.

Staying In Your Lane

As a creative person, I enjoy the energy and art of creating something new and being someplace different. From art, literature, to business, music, dance, and travel, I have always had a passion for movement and exploring the world. It is such a great feeling to meet people from all walks of life, with different perspectives, rhythms, cultures, and languages.

Now, I didn’t always understand what others called “restless energy” or wanderlust; this constant desire for change and travel. I thought there was something wrong with me. I couldn’t grasp why it seemed like I always had to keep moving around or couldn’t feel “settled”, as some people have indicated to me.

Until I figured out… that’s just a part of who I am.

What a relief!

Shifting Gears

Getting ideas or suggestions from those around you can help greatly and provide a positive impact on your journey. I, too, have benefited from peers, mentors, and thought leaders. Their insights have been invaluable to my growth. However, there are times when turning outward can produce the opposite result. You don’t have to live a “pre-planned” life that someone else has designed for you.

We all have an internal roadmap that guides us, whether we want to listen or not. There are no right or wrong ways to reach your destination. It all depends on how quickly you accept that you have the power to get off the exit at any time, if you don’t like the direction you are headed.

Road Rules

Once you have created a plan, you can start on the path to building the life you want. The only way to get where you are going is to begin. It may take a day, week, month, year or a few years, but you will ultimately end up where you need to be. Hold on, fasten your seatbelt and get ready for the ride!  Next Exit…Your Future.

 

Best & Light,

JUANITA

Getting To The Finish Line!

Recently, I was asked a very interesting question, “How Do You Stay Motivated”?  I had not really thought about it that deeply before, but I was forced to consider the power of intention.

Life happens to everyone; there is no one-size-fit-all formula. I believe we all are doing the best we can, with the resources that are available to us. However, this doesn’t mean that we do not have control over our lives. It simply means that we can’t control everything that happens to us.

So, as I pondered over this intriguing question, that’s when it hit me. I stay motivated by passion.

When you are passionate about something, and you have a vision, this is the driving force to take action. Although, I didn’t always know the road I would end up on, it was during these times, I got to see my strength.

I have been tested many times, and although I have wanted to drop out of the race, I had to keep going until I reached the finish line.

Preparing For The Race

As I have become a bit wiser, I recognize that these events are all preparation and part of a “master” plan. Uncertainty and risks can inspire great change and innovation. As the saying goes, “no pain, no gain”. If you want something very badly, you have to give it all you’ve got. I have made certain sacrifices to lead an authentic life of passion and purpose.

Staying In Your Lane

You will fall down, and feel like giving up, but the greatest power is that you stay in your lane. I am motivated by something greater than myself. I have faith that life can truly be what you want, if you stay the course.

There have been some doubt, fear and tears, but I still keep moving forward.

Getting To The Finish Line

Even on my darkest days, I see light at the end of the tunnel. When I have felt like there is no one I can turn to, or the challenge was too hard, I have been reminded of how far I’ve already come. I think when you can look back and see what you have achieved, it is easier to remain hopeful. If you can see that you have conquered obstacles and hurdles before, you start to believe that anything is possible.

Where you are now, is not where you were yesterday and it isn’t where you will be tomorrow. Remember, you may not always win the race, but at least you were in the game.

KEEP GOING!

Best & Light,

JUANITA

 

You Deserve It!

We are so often chasing after success or the idea of it, that many of you may not know what it actually looks like. Or if you even deserve it. Life can be very hard at times and we all should believe that we deserve the best that it has to offer. This doesn’t only mean material things, but spiritual, personal and professional wins.

The idea of success for many can seem very daunting; like an unattainable accomplishment. It is not something you can hold in your hand, but you can hold it your heart. You must believe that you are worthy of having everything that you want. It all starts with YOU!

Have you heard that old phrase, “make lemonade out of lemons”?  Well, this is the same idea. You may not always get everything that you want, but you can certainly believe that you deserve great things. Also, the road may not be smooth, but once you have made up your mind, there should be no stopping you.

You are a winner! But, if you don’t recognize this for yourself, it will be difficult for others to accept this. Keep believing, keep reaching and know that you set the standards for your life and worth.

Life can be all that you’ve dreamed of, if you start right where you are.  No matter how difficult, don’t delay. Just like the Loreal ad, “You are worth it”. So, get started now, as tomorrow is already too late. Express yourself, and be bold. You deserve it!

 

Best & Light,

JUANITA

 

How To Raise Your Online IQ

As the number of online businesses grows, competition has increased. People are stepping away from traditional 9 to 5 roles, which mean the number of startups are developing and require support.

Identify Your Business
New businesses must have a plan about what they are offering to the world. Is this a brick and mortar business, online or both? The business plan must include a detailed description around this and map what is the best approach to proceed.

Do The Research
Before any action is taken, extensive research must be conducted. Businesses will need to have legal checks with regard to registration, trademarks, and copyrights. This starts the developing of the business identity and intellectual property. Also, understanding the competitive landscape is important to an effective strategy.

Getting Set Up
Once you have identified your business, completed research on competitors, developed a plan, you should be ready to create your online profile. It is very important to establish your online visibility to grow your business. This means getting a domain name/hosting, website and marketing through various PR and social media channels.

Forward Launch

According to your business type, there are several marketing strategies that could be implemented to improve your profile and search engine rank. There are various sources and partnerships to increase visibility. There are revenue sharing programs, incentive partnerships and paid advertising. There are several offline and online strategies; each method is unique to your business to reach new customers. With a targeted plan, they can add exceptional value to new businesses and raise your online IQ.

If you are a start-up or a small business trying to get off the ground, we are here to help. Personify Entertainment is your one-stop resource for creative marketing and writing services that gets results.

The goal is to create a winning strategy, be consistent, get new customers, generate sales, and raise your online I.Q.

Check out The World’s First 24 Hour Small Business Channel.  GoSmallBiz!

 

Best & Light,

JUANITA

Anything Is Possible!

 

As a child, I was frequently told that I was “different”; I didn’t know if this statement was meant to be negative or positive.

I have always been a creative person and very active with several forms of art; singing, dancing, modeling, fashion, writing, and music. One would consider me a “Renaissance” woman.

However, as I matured, I discovered that being “different” was not really that bad at all. In fact, for me it was simply about being myself. I was not very interested in following other people’s path and like to dance to the beat of my own drum.

The Road Less Traveled

I have followed my intuition and embarked on the road less traveled, and have experienced things that I never thought I would. Traveling the world, living in different cities, starting my own business and more. Taking risks and trying new things has shown me that anything is possible.

When others are whispering in your ear, you should listen to your heart. We have an internal compass that is there to guide us, if we listen. Sometimes, the road looks very dark, but then you eventually see the light at the end of the tunnel.

Anything Is Possible

Following your bliss can be scary, as I have had anxiety and fear at times. But, I took that first step any way! Once you take that initial step, then things will start to come together. You should be open to receive instructions, even if you feel uncomfortable. It takes blood, sweat and tears to make your dreams happen.

You are capable of great things. Believe in yourself and don’t let anyone keep you down. The world is yours, go for it!

 

Best & Light,

JUANITA

Putting One Foot In Front Of the Other!

 

I have been on an amazing journey; some of which I’ve planned and other instances that are outside of my control. This is the beauty of life, you can shape it the way you want.

Managing Twists and Turns

As I find myself moving through unchartered territory, I begin to realize how much I’ve grown through all of the twists and turns. It is amazing to see the progress and the fruits of my labor. It has not been easy, but what fun would that be? How would you know what you can do, if you didn’t have to work for it? How could you appreciate the sun, if there is no rain?  Be encouraged and remember that change is the only constant thing in life.

In The Moment 

With all of my personal and professional achievements, I am always thinking ahead. This is a good thing, but sometimes you have to be “in the moment”. I find it very hard at times because I am naturally energetic and really enjoy productivity. But, those quiet moments, are so very important and often fuels innovation and creativity.

Putting One Foot In Front Of the Other!

Often times, it may feel like you will not reach your goals. I am inspired by those that I like to call the “game changers”, who have demonstrated a strength, focus and dedication to getting what they want. When you are writing your own story, remember that everything takes time. Keep your head up and put one foot in front of the other towards your dreams.

 

Best & Light,

JUANITA